If you’re experiencing any of these (or similar) issues and you haven’t done an SEO audit in the past six months, it’s likely time to conduct one. An SEO audit is important because it SEO Anomaly reveals problems with any site’s SEO so you can address them and start ranking where you belong. An SEO audit will reveal problems with any site’s SEO so you can address them and start ranking where you belong. An SEO audit tool (like Seobility) can help you find those issues quickly. To illustrate, I also ran Noob Norm through some other SEO audit tools (after the fixes).

Step #13: Fix Broken Links

Consider your budget, the size of your website, and your SEO goals when making your decision. Get useful information about the quality and quantity of backlinks pointing to your website, ordered by their importance. Save your backlinks lists, export them in different formats and track your backlinks status over time.

Content Audit & Suggestions

The YMYL guidelines are used by Google to scrutinise content written on sensitive topics like finance, health, safety or overall well-being. If you are struggling to copy and paste the content from your site, enter the URL into this tool, and it will extract the text content. Now that the Project is all setup, the next step is to simply copy and paste your content into the chat area. It’s the basis for creating an incredibly powerful content auditor that’s designed to mimic what Google’s algorithm and human evaluators want to see. Claude will now run an in-depth analysis of your content and compare it to the Search Quality Rater Guidelines. First download the free project files and head over to Claude.ai and create a free account.

First and foremost, if a person is unable to browse freely, he will quickly bounce from your website. In that regard, it is important to improve your website speed. First thing that you have to determine is whether your website is working properly. Before anything else, you need to create a viable strategy that will help you establish your goals.

Raven Tools is one of those tools we absolutely couldn’t live without. Choosing the right SEO agency for your enterprise will ensure that any SEO issues will be identified quickly and handled. Many enterprise-level organizations have systems in place to monitor SEO performance in real-time.

This ensures the site is primed to compete in the search results. An auditor needs to consider numerous options before recommending several keywords to his client. These keywords will be the backbone of your website and based on them, you can expect slower or faster growth. Your ideal keyword should be somewhere in the middle, with medium difficulty and medium volume. Your competitor has X products (keywords) each one giving different results.

You can set crawl limits, choose different user agents, and schedule automatic site audits. Auditing your SEO performance should not be a one-time task but rather a regular practice. By continuously assessing and optimizing, you ensure your website remains competitive and resonates with your audience. If you’re looking for professional help, consider resources available through platforms like Shopify Academy to further enhance your skills. Delve into your analytics to gather data on user behavior, traffic sources, and conversion rates.

Benchmarking allows you to see exactly where you stand when compared to your competitors and identify opportunities for improvement. Check the Google Search Console “Search results” report from the sidebar to see your total clicks and traffic trends over time. Organic traffic represents visits to your site from organic (unpaid) search results. Next, look at the anchor text distribution of your backlinks.

• If you’re collaborating with an agency, it makes sense to ask if their SEO services include an audit.
• Open the tool and head to the “Pages” report from the sidebar.
• The Raven study found 22% of page titles were duplicates and 17% of meta descriptions were duplicate across sites crawled .
• This report provides information about pages Google hasn’t indexed.
• I’m currently building my marketing career as a junior SEO specialist at Morningscore to improve my SEO skills.

Simply enter the URL you want to analyze into the search bar, and the tool will generate a report with insights. The benefit of using WebSite Auditor to audit Core Web Vitals is that you perform a bulk check for all the pages at a time. You receive up-to-date data from Google, relevant to the moment. If you see affected pages, follow the recommendations on the right to improve your website performance. If duplicates are detected, you need to go through those pages and rewrite titles and descriptions.